About Steve Jones
I spent my formative years in Health and Fitness management, working in public, corporate, commercial and private operations with such companies as Fitness First, and GlaxoWelcome (as was).
I was approached by Fitness First to run their Fareham club after winning an outstanding achievement award presented to me at the NEC Birmingham by ‘Body Life Magazine’ in recognition of the work I had undertaken to demonstrate tangible values of corporate health facilities.
I was fortunate to be part of their meteoric rise from a handful of clubs on the south coast to the largest health chain in the world - all in a four year period.
During that time I was opening and running clubs.
This opened my eyes to all the joys and pitfalls of running a fast growing business from the strategy, to the motivation of staff and operational challenges. I don’t think there was anything I had not seen – good and bad.
On leaving FF I joined Shirlaws Business Coaching an International Coaching organization from Australia that was setting up in the UK.
I was fortunate to be at the start of a highly exciting high growth business once more as they rapidly expanded in the UK and abroad.
I left Shirlaws to set up SFB as I wanted to design a coaching, mentoring and training company that dealt not just with process but also with people issues. That was 6 years ago, hence the re branding of the site.
Summary
I am currently MD of a company called Skills for Business. Our main focus is to help business owners
and individuals develop and grow both personally and in business. We use a combination of coaching and consulting tools, plus NLP and an amazing tool that not only measures individual motivation and performance, but also works to align motivation to that of the business so everyone wins.
My background is in the Leisure industry, where I have worked in the public, corporate, commercial and private sectors at senior management level.
Of particular note was my time with Fitness First Plc, - a company that grew from one club on the south coast of England to become the largest independent health club chains in the world – and all within seven years.
In addition I have won many outstanding achievement awards in business. I have attained 12 national coaching-body awards and spent time becoming a Master trainer of NLP with the best in the world (Richard Bandler, its founder, Paul McKenna, Michael Breen and more recently John Seymour.
I am a qualified performance coach with Newcastle College and have a DMS from the highly regarded Henley Management School.
More recently, and prior to setting up Skills for Business, I spent some 3 years with International
coaching giant Shirlaws during their formative years in the UK.
Specialist skills
Below are some of the skills I have mastered over my years as a business coach.
- 1:1 MD/CEO Coaching and Mentoring;
- Strategic Management Coaching & Mentoring;
- High Performance in Senior Management teams;
- Motivational Action Plans for teams at all levels within Business;
- Appraisal Systems that work;
- NLP Master Trainer;
- Workshops on:
- - Communication,
- Revenue Generation;
- Presentations Skills;
- Team Building
- Sales
Experience
Business Academy - Freelance Motivational Coach/Mentor & trainer at Catalyst Business
Coaching & Development
2008 - Present
Training and qualifying coaches. Teaching coaches how to run successful coaching practices, how
to gain business and operate in a corporate environment. Running Motivational Maps Practitioner
courses allowing coaches/team leaders to have a motivational tool to work with with teams/staff and
clients. Running communication courses for corporate clients
Motivational Maps - Master Licensee at Motivational Maps
2006 - Present
Providing Motivational Maps Licensee training to team leaders, business owners, coaches and
consultants.
A dynamic motivational tool to improve personal and business motivation.
Improve your own and other’s motivation and watch your business thrive. Motivational Maps™ is
the tool to build business success and profits by improving staff and team motivation. Motivational
Maps™ is a practical, dynamic and flexible tool for improving the effectiveness of individuals, teams
and organisations. It’s an essential tool to uncover motivations and leads to improved decision
making, more effective communication and more cohesive teams.
Motivational Director at Skills for Business
January 2005 - Present
Providing Coaching, Mentoring and Training to Business.
Working with Senior Management Teams on Strategy and Leadership
Working with Senior Management Teams on motivational issues of staff, teams and business.
Motivational Team Building.
Motivational Director at Performant Business Coaching
May 2003 - Present
Personal & Business Motivational Coaching & Mentoring
Motivational Business Coach at Shirlaws UK
January 2002 - December 2004
Professional Training & Coaching; 51-200 employees
Management at Fitness First
1996 - 2000
Education
Motivational Maps Ltd
Motivational Practitioner - Master Licensee, 2008 – 2010
Institute of Training & Occupational Learning
Advanced Certificate in Training & Occupational Learning, 2009 – 2009
Thomas International (UK) Ltd
Personal Profile Analysis - Personality Profiling, 2009 - 2009
.
UK Trade & Investment
Developing International Business, 2008 – 2008
Henley Management College
Diploma in Management Studies, 1990 – 1993
Motivational Maps Ltd
Motivational Practitioner - Master Licensee, 2008 – 2010
Institute of Training & Occupational Learning
Advanced Certificate in Training & Occupational Learning, 2009 – 2009
Thomas International (UK) Ltd
Personal Profile Analysis - Personality Profiling, 2009 - 2009
.
UK Trade & Investment
Developing International Business, 2008 – 2008
Henley Management College
Diploma in Management Studies, 1990 – 1993
JSA Associates
NLP Train the Trainer, 2008 -2008
Newcastle College:
Diploma in Performance Coaching (Business), 2008 -2008
Toastmasters International:
CTM, Communication & Leadership Programme, 2002 -2004
McKenna Breen Ltd:
Licensed, HPC for High Performance Coaches, 2002 -2002
Licensed, Business Practitioner of NLP, 2001 -2001
Licensed, Practitioner of NLP, 1997 -1997
Institute of Leisure & Amenity Management
Distinction, Diploma in Leisure Management, 1994 -1996






